{"title":"The summer Memoir","description":"\u003cp\u003e\u003cspan\u003eGolden afternoons. Citrus on the wind. The hush of evenings just before the stars appear. Our classic summer fragrances are woven from these quiet moments — timeless, radiant, and made to be remembered.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"icy-breeze","title":"Icy Breeze","description":"\u003cp\u003e\u003cspan\u003eIcy Breeze opens with a crisp rush of apple, bergamot, and lemon—bright, cool, and effortlessly refreshing, like air just before dawn. A hint of star anise adds a delicate spice, sharp yet smooth.\u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eAt its heart, juicy plum and soft orange unfold with a touch of cardamom, bringing warmth beneath the freshness—subtle, balanced, and alive.\u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eAs it settles, musk and amber wrap the scent in a gentle glow, leaving behind a trail that feels clean yet comforting—like a cool breeze that lingers long after it passes.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\u003ch3\u003eFragrance Notes\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTop:\u003c\/strong\u003e Apple, bergamot, lemon, star anise\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeart:\u003c\/strong\u003e Juicy plum, soft orange, cardamom\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBase:\u003c\/strong\u003e Musk, amber\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eThe Details\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLongevity:\u003c\/strong\u003e 5–6 hours on skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBest for:\u003c\/strong\u003e Summer days, office wear, everyday freshness\u003c\/li\u003e\n\u003cli\u003eAlcohol-free · Natural oil base · Crafted in India\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Apply\u003c\/h3\u003e\u003cp\u003eDab, don't rub — wrists, behind the ears, base of the throat. Light by design — reapply freely through the day.\u003c\/p\u003e","brand":"Sèlura","offers":[{"title":"6 ml","offer_id":47695385690370,"sku":null,"price":799.0,"currency_code":"INR","in_stock":true},{"title":"10 ml","offer_id":47695385723138,"sku":null,"price":1199.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0813\/3879\/4242\/files\/66F0EBCF-C18B-43F9-A77B-3B014EABEEFF.png?v=1781889550"},{"product_id":"purple-oud","title":"Purple Oud","description":"\u003cp\u003e\u003cspan\u003ePurple Oud\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA luminous blend of vibrant Orange, fiery Pink Peppercorn, and precious Saffron, unfolding into the mysterious elegance of Oud. Warm, regal, and irresistibly captivating—Purple Oud is luxury wrapped in a veil of spice and golden light.\u003c\/span\u003e\u003c\/p\u003e\u003ch3\u003eFragrance Notes\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTop:\u003c\/strong\u003e Vibrant orange, pink peppercorn\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeart:\u003c\/strong\u003e Saffron, warm spice\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBase:\u003c\/strong\u003e Agarwood (oud), golden amber glow\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eThe Details\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLongevity:\u003c\/strong\u003e 7–9 hours on skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBest for:\u003c\/strong\u003e Day-to-night wear, office to dinner\u003c\/li\u003e\n\u003cli\u003eAlcohol-free · Natural oil base · Crafted in India\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Apply\u003c\/h3\u003e\u003cp\u003eDab, don't rub — wrists, behind the ears, base of the throat. One small dab equals two to three sprays of regular perfume.\u003c\/p\u003e","brand":"Sèlura ","offers":[{"title":"6 ml","offer_id":48024415076610,"sku":null,"price":899.0,"currency_code":"INR","in_stock":true},{"title":"10 mL","offer_id":48024415109378,"sku":null,"price":1299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0813\/3879\/4242\/files\/AD3F4BDE-F8C2-4FE6-B450-4E9A74B21023.png?v=1781890524"},{"product_id":"ignite-noir","title":"Ignite Noir","description":"\u003cp\u003e\u003cspan\u003eIgnite Noir\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe first spark arrives in a burst of citrus light—orange, lime, lemon, and grapefruit dancing like dawn breaking through the dark. As the flame deepens, sage whispers through cinnamon warmth, while thyme, pepper, and cardamom weave a trail of quiet intensity. In the end, white musk melts into creamy sandalwood, oakmoss, labdanum, amber, and cedar, leaving behind the comforting glow of embers that refuse to fade.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIgnite Noir\u003c\/span\u003e\u003cspan\u003e is not merely a fragrance—it is \u003c\/span\u003e\u003cspan\u003efire wrapped in elegance, where freshness ignites and the soul smolders in timeless warmth.\u003c\/span\u003e\u003c\/p\u003e\u003ch3\u003eFragrance Notes\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTop:\u003c\/strong\u003e Orange, lime, lemon, grapefruit\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeart:\u003c\/strong\u003e Sage, cinnamon, thyme, pepper, cardamom\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBase:\u003c\/strong\u003e White musk, sandalwood, oakmoss, labdanum, amber, cedar\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eThe Details\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLongevity:\u003c\/strong\u003e 8–10 hours on skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBest for:\u003c\/strong\u003e Nights out, winter evenings, making an entrance\u003c\/li\u003e\n\u003cli\u003eAlcohol-free · Natural oil base · Crafted in India\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Apply\u003c\/h3\u003e\u003cp\u003eDab, don't rub — wrists, behind the ears, base of the throat. One small dab equals two to three sprays of regular perfume.\u003c\/p\u003e","brand":"Sèlura ","offers":[{"title":"6 ml","offer_id":48029348528386,"sku":null,"price":899.0,"currency_code":"INR","in_stock":true},{"title":"10 ml","offer_id":48029348561154,"sku":null,"price":1299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0813\/3879\/4242\/files\/44ECEF94-F7E5-4ED1-8DD7-57C283704BFC.png?v=1782028572"},{"product_id":"oud-roses","title":"Oud \u0026 Roses","description":"\u003cp\u003e\u003cspan\u003eOud \u0026amp; Roses\u003c\/span\u003e\u003cspan\u003e is where the timeless depth of agarwood meets the delicate soul of blooming roses—a fragrance that feels like velvet wrapped around a flame. Soft petals unfold over rich oud, creating an aroma that is both regal and deeply intimate, lingering like a cherished memory carried by the wind.\u003c\/span\u003e\u003c\/p\u003e\u003ch3\u003eFragrance Notes\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTop:\u003c\/strong\u003e Red rose, pink pepper\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeart:\u003c\/strong\u003e Damask rose, agarwood (oudh)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBase:\u003c\/strong\u003e Amber, sandalwood, plant-derived musk\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eThe Details\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLongevity:\u003c\/strong\u003e 8+ hours on skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBest for:\u003c\/strong\u003e A daily signature, celebrations, gifting couples\u003c\/li\u003e\n\u003cli\u003eAlcohol-free · Natural oil base · Crafted in India\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Apply\u003c\/h3\u003e\u003cp\u003eDab, don't rub — wrists, behind the ears, base of the throat. One small dab equals two to three sprays of regular perfume.\u003c\/p\u003e","brand":"Sèlura","offers":[{"title":"6 ml","offer_id":48031388795138,"sku":null,"price":899.0,"currency_code":"INR","in_stock":true},{"title":"10 ml","offer_id":48031388827906,"sku":null,"price":1299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0813\/3879\/4242\/files\/F7F0367A-E35B-49E0-8504-C76D9B8329E9.png?v=1782113562"},{"product_id":"rooh-khus","title":"Rooh Khus","description":"\u003cp\u003e\u003cspan\u003eDrawn from the ancient earth and distilled through generations of tradition, \u003c\/span\u003e\u003cspan\u003eRooh Khus\u003c\/span\u003e\u003cspan\u003e is the quiet soul of vetiver. Cool as the first monsoon rain upon sun-warmed soil, it carries the scent of deep roots, whispering fields, and timeless craftsmanship. Pure, grounding, and serene—an aroma that lets nature speak in its oldest language.\u003c\/span\u003e\u003c\/p\u003e\u003ch3\u003eFragrance Notes\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTop:\u003c\/strong\u003e Green khus (vetiver), cool earth\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeart:\u003c\/strong\u003e Deep vetiver roots, whispering fields\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBase:\u003c\/strong\u003e Damp earth, woody warmth\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eThe Details\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLongevity:\u003c\/strong\u003e 8+ hours on skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBest for:\u003c\/strong\u003e Summer, meditation, vetiver lovers\u003c\/li\u003e\n\u003cli\u003eAlcohol-free · Natural oil base · Hydro-distilled the traditional way\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Apply\u003c\/h3\u003e\u003cp\u003eDab, don't rub — wrists, behind the ears, base of the throat. One small dab equals two to three sprays of regular perfume.\u003c\/p\u003e","brand":"Sèlura","offers":[{"title":"6 ml","offer_id":48031986352386,"sku":null,"price":1100.0,"currency_code":"INR","in_stock":true},{"title":"12 ml","offer_id":48031986385154,"sku":null,"price":2000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0813\/3879\/4242\/files\/2EC368E1-1F26-4F08-9EC8-E2D1EDFB6A09.png?v=1782117806"}],"url":"https:\/\/selura.in\/collections\/the-summer-memoir.oembed","provider":"Sèlura ","version":"1.0","type":"link"}